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Florist Spotlight: Laetitita Mayor
Three New Rosaprima Varieties for the Season Ahead
Resource Stewardship at Rosaprima
Sustainability in floriculture is no longer a differentiator — it’s a requirement. What matters now is how consistently it is executed and verified over time.
At Rosaprima, this is reflected in a long-term focus on resource stewardship: how water, land, and production systems are managed to support both quality and continuity.
Rosaprima Spring Rose Collection 2026: Seven Varieties, Developed with Intention
Spray Roses in 2026: Color-Driven Design Directions in Contemporary Floral Work
The Art of Expression: The Meaning Behind a Rosaprima Rose This Valentine’s Day
This year, our campaign, The Art of Expression, celebrates the beauty of a single gesture: a rose given with intention.
THEFlorist Spotlight
Andrea Seehagen is the visionary florist behind Delaflor Studio Co. Based in Utah's landscape, Andrea's passion for floristry is palpable. At Delaflor Studio Co., Andrea brings a touch of luxury to weddings, crafting unforgettable experiences, and now she is doing the same with the new Rosaprima peach rose, Peach Wave.
Our Florist Spotlight for this month features Carlos Muina, a renowned florist who is the Head Designer and Director of Petal Productions, a full-service floral design and event production company.
His experience, expertise, attention to detail, creative vision, and exceptional service has inspired and delighted all his clients. Let’s dive into our conversation about his work in a Miami wedding with Rosaprima’s outstanding variety, RP Moab.
Our Florist Spotlight for this month features Dawn Weisberg, a floral designer who creates designs without limits and the owner of Tularosa Flowers, a luxury wedding design company.
In this month’s edition of Florist Spotlight, we have the pleasure of sitting down and talking to the remarkable Californian Stephanie Howard – the floral designer behind Floraltique, a floral design company based out of Los Angeles. Stephanie has been a floral designer for over a decade and her work has received recognition in magazines and online publications.
Florist spotlight is a segment on Rose Stories dedicated to highlighting the work of floral designers and artists who outdo themselves every day creating works of art with Rosaprima roses.