2025 New Variety Launch: Must-Have Roses & Specialty Flowers for Florists
Discover over 10 new showstopping varieties designed to elevate your floral arrangements year-round.
From July 21st to August 3rd, Rosaprima and Floraprima bring a wave of excitement to over 60 wholesalers across the U.S. with the 2025 New Variety Launch Event. This exclusive showcase unveiled a stunning lineup of roses and ranunculus, giving florists, floral designers and event professionals a firsthand look at what's new—and what's next—in luxury flowers.
Whether you specialize in wedding florals, event installations, or boutique floral design, these varieties are available year-round to add texture, color, and sophistication to your work.
New Rosaprima Rose Varieties for Floral Designers
New Rosaprima Rose Varieties
Medium Pink – Rosaprima's newest exclusivity. A round shape, blush hue, and green center make it ideal for the wedding season.
Classic Red – Bold, velvety and attention-grabbing with an impressive bud size and vase life—redefining the red rose.
Orange – A vibrant tone that adds depth and energy to seasonal designs.
Peach – Extra-large garden-style rose with yellow-peach tones and excellent longevity.
Floraprima Ranunculus & Anemones
Lavender – A standout ranunculus with an XL bud and delicate lavender-blush tones.
Medium Pink – Soft, flowing petals perfect for romantic or high-end compositions.
Earth Tones – A dramatic, chocolate-red ranunculus with 100+ petals—ideal for fall and editorial designs.
Why These New Varieties Matter to Your Floral Business
- Year-round availability: All varieties are now available, providing design flexibility throughout every season.
- Perfect for weddings, events, and luxury floral arrangements
- Loved by floral artists for their uniqueness, color range, and texture
- Hand-selected by Rosaprima and Floraprima for top-tier quality
Get Inspired. Start Designing
Ready to work with these must-have floral varieties?
Visit your preferred wholesaler to experience them in perso